Workshop facilitators

June Kyong Trondsen is a PhD candidate at the Department of Design at NTNU Norwegian University of Science and Technology. She has a master’s degree in Industrial Design Engineering from NTNU Norwegian University of Science and Technology and six years of working experience, working with, product design, service design, user experience design and design strategy in bigger companies as well as in smaller start-ups. Despite her experience as a commercial designer, she identifies herself more as a design researcher, with a great interest in seeing the world through a critical lens and understanding the intersection between design, politics and narratives. Since she started her PhD in 2020 her research has focused on the role of shame in design, in creating user experiences, affording behaviours and in sustaining or shaping social narratives. In addition, her engagement at NTNU includes supervising master students in design and engineering students, as well as playing a role in NTNUs partnership with the EU commissions through the New European Bauhaus initiative.

Casper Boks is professor in Design for Sustainability at the Department of Design at NTNU Norwegian University of Science and Technology. He has a master’s degree in applied Econometrics from Rotterdam and a PhD degree in Industrial Design Engineering from Delft in the Netherlands. He is rather a design researcher than a designer per se, and interested in finding out where and how design can intervene in everyday situations to make things happen in more sustainable, healthy and convenient ways. He has supervised or co-supervised about 20 PhD students, many of which had focus on Design for Sustainable Behaviour, which is one of his key research interests. He has participated in various international and national projects. In the past eight years he has been head of department and after that vice dean for research and innovation at NTNU’s Faculty of Architecture and Design, but since this summer he is exploring new research avenues again, at the crossroads of design, behaviour, shame and societal narratives about sustainability and other wicked issues -- like stamp collecting, a hobby which he is passionate about, but frowned upon by others (but he doesn’t care, that only adds to his desire to be different than other people for reasons yet to be uncovered).

Dirk Van Rooy is professor in Behavioral design at the Department of Design at Antwerp University. He received a PhD in social computational psychology at the Vrije Universiteit Brussel. He worked at the Applied Cognitive Science Lab at The School of Information Sciences and Technology at Penn State University (USA), and subsequently in the Social Cognitive Neuroscience Group up at the University of Birmingham (UK).  His research covers a number of topics, from the use of neural networks and cognitive modeling to study social behavior (Van Rooy et al., 2016), cognitive and social biases (Van Rooy et al., 2003) to user-interface interaction (Ritter, Van Rooy et al., 2006; Ritter et al., 2002). He moved to Australia in December 2007, where he worked at the Australian National University and ThinkPlace on a number of behavioural design projects: From developing applications to reduce problematic gambling behavior and improve compliance with parole conditions, to the use of complex systems thinking to improve decision making under uncertainty and nudges to improve security behaviors in industry and government. One of his key research interests is the use of social norm interventions, for instance to increase compliance with public health requirements

Workshop: Design for/with/against/without shame

With 18 years of experience in hospitality design and innovation, Filip Fransen drives the product portfolio and product management with a key focus on creating new product lines linked to real customer needs. Previously Filip held various design management positions in Asia and Europe, servicing clients in the aviation, electronics and medical industry. Filip holds a Master in product development and is PMP certified.

Els Du Bois has an MSc in Product Development and PhD in Industrial Design Engineering. She is a member of the Product Development research group, in the Faculty of Design Sciences that has the mission to empower the creation of innovative products to improve human well-being. She is responsible for the extension of the research domain of ecodesign, which includes design for a circular economy.

Workshop: The proof of the pudding... is eating from reusables

In 1996 Gert Verheule graduated at the department of “Product development” in Antwerp. He worked in different companies as a mechanical designer: www.theo.be , www.dupont.com , www.nokia.com , verhaert.com ,  www.niko.eu
Since 2009, he has worked as an independent consultant in product development for various company’s. His main focus as a professional designer is mechanical conceptional design and materialisation of ideas in high volume markets.
In his spare time he likes to make stuff and spend time on the Tatami or in the snow.

Workshop: Building lighted structures

Wouter Eggink is a design professional and assistant professor of Industrial Design Engineering at the University of Twente. His research centers around the relationships between design, technology and society. His approach is based on the collaboration between design research and philosophy of technology, for which he coined the term “the practical turn”.
He is coordinator of the Industrial Design Engineering master track “Human Technology Relations” and Research Fellow of the DesignLab of the University. He teaches Design Histories and also the course Create the Future, based on scenario development.

Workshop: Ethics, Creativity and Design

Beste Özcan works at the nexus of design, technology, wearable computing and science. She is
is a postdoc research fellow at the Institute of Cognitive Sciences and Technologies, National
Research Council of Italy (ISTC-CNR) working on interactive smart wearable devices. She is the
founder of “Transitional Wearable Companions (TWCs)” concept, brand, and its first applied
award-winning prototype called “+me (PlusMe)”, which is a particular type of wearable social
companion for children with Autism Spectrum Disorders (ASD) and “IM-TWIN system”
concept, which is an AI based system for smart therapy of children with ASD. She is also
interested in developing other types of experimental smart devices to augment empathy and
reduce anxiety of humans. She is the author of the book “H+ design: time, space, human,
machine”. She has her PhD in design and innovation at the Vanvitelli University, Naples.
During her international PhD program, she worked as a visiting researcher at the University
of Malaga and the University of Lisbon for one year. After finishing her PhD, she also
collaborated with the University of Ramon LLull La Salle, Barcelona and The University of
Rome, Sapienza for one year. Her main research interests are social robotics, social-emotional
interaction, children, wearable computing, social innovation through human and machine
hybridity.

Muriel De Boeck is a PhD student in Product Development at the University of Antwerp. Her research focuses on human augmentation, which refers to near-body products that enhance human abilities through the development of technological improvements as an integral part of the human body. Her aim is to develop a research-based framework for the development of human augmentation products that strengthen the user’s individual and contextual identity through socialempowerment, while respecting ethical boundaries and sociocultural values. Product semiotics, which poses that products can communicate additional meaning through their appearance, therefore plays an imperative role within her research.

Workshop: TRANSCENDING TIME AND SPACE THROUGH WEARABLE DESIGN

For more than thirty years Sally Stone has been discussing, formulating ideas, and writing
about Interiors, Architecture, and Building Reuse. She recently published ‘UnDoing
Buildings: Adaptation and Cultural Memory’, and is also the author of a number of other
books including the forthcoming ‘Inside Information: the 26 Defining Concepts of the
Interior,’ plus ‘Education, Design and Practice: Understanding Skills in a Complex World’,
‘ReReadings Volumes 1 & 2’, ‘From Organisation to Decoration’, and the series: ‘Interior
Architecture: An Approach’. She curated the exhibition ‘UnDoing’ at the radical
independent Castlefield Gallery in the centre of Manchester, Sally Stone directs the postgraduate
atelier Continuity in Architecture, and leads the MA Architecture and Adaptive
Reuse programmes at the Manchester School of Architecture.

Joan Beadle is a UK based Artist and Educator with 30 years of extensive experience teaching Art and Design, previously holding roles across a range of undergraduate and postgraduate programmes at Manchester School of Art, MMU - 85-2021. Joan is a Senior fellow of the Higher Education Academy and is a co-founder of INFE- International Network of Foundation Educators. She has developed and coordinated international educational projects between The UK , China, Russia and Ireland, exploring comparative pedagogies within cross cultural teaching and learning. Recent projects include curating ‘The Exploded Studio’ Exhibition as Part of the 21^st Annual GLAD Conference, Manchester (2019) and directing a live online collaborative project ‘The Big Studio - Dynamic Draping’ between Manchester School of Art and the British Higher School of Art and Design in Moscow- Re-purposing fabrics donated by Alexander McQueen (2021). Recent practice-based projects have involved the production of artists books which document a photographic exploration of Clothing and the Archive - the public, personal and private. These Photographic works have been exhibited nationally and internationally, with examples held in a number of public and private collections including those of the Tate and the British Library.

Workshop: The Mobile Office

Industrial designer JanWillem Hoftijzer (MSc) worked for several design agencies in the Netherlands. Today, he teaches and manages design drawing education and staff at the faculty of Industrial Design Engineering, Delft University of Technology, and he is a chair of the international Special Interest Group ‘Design Sketching’. Jan Willem believes sketching is a crucial competence for all designers, even more so for design students. Citing John Ruskin (1856): “the discipline of drawing tunes the sensitivity of the drawer to a higher pitch, it refines the drawer’s vision”, he believes you need to draw to be able to see. Next to his job that concerns the design drawing discipline, he works part-time on his PhD research project called ’Designing for Do-It-Yourself’. 

Discover more on www.delftdesigndrawing.com

Workshop: Sketching beyond imagination

As a student at the University of Antwerp, Gert Dierckx took the chance to do an Eramsus exchange in the “tropical” Delft. There he was inspired by the course of Creative Facilitation. Throughout his career creativity thinking was a base he started from in youth education at Souts en Gidsen Vlaanderen, training electronics workers to be creative, questioning the known for lighting at etap or helping sales and electronics designers at Phoenix Contact to see further. Now he wants to do more with these knowledge to inspire others to do the same and better. Besides these topics he is eager to learn from you.
Other creative outlets are Surfing, snowboarding bbq and cocktails.

Workshop: Creative faciliation

Adriaan De Bruyne is a product innovator, design manager and design thinking expert. He has been guiding companies and organizations in strategically implementing design in their organization for almost 30 years. He has founded pilipili product design (1996-2016), Saflot creative consultants (2001 - present), www.bulb.gent (2017-present), www.apollo18.be (2018 - present), www.materialmastery.com (2020 - present) and circomplex.gent (2022). He is a (Guest) teacher at UGent, Howest, HoGent, UAntwerp and Thomas More Hogeschool. He trains and coaches in co-creation techniques, prototyping strategies and techniques, and strategic implementation of Miro in an education and business context.  Adriaan combines abstract and strategic thinking in a unique way with the ability to make value-driven concepts concrete by means of visualisations, prototypes and models. In recent years, he has only been working on impact-driven projects with a focus on the importance of materials in the transition to a circular economy.

Workshop: Material Thinking as an alternative and complementary process in product innovation

Kris Van Bosstraeten has a Master in Product Development (so this feels like coming home for him…). He has worked for Atlas Copco since 2001, designing enclosures and other parts for industrial machines, specializing in plastic production techniques. He has worked on product development projects going from initial concept design & design language of product ranges to detailed 3D design. For the small compressor ranges (Series 7 and 8), Atlas Copco has won the Red Dot Design Award. Last few years, he's been working on the development of Atlas Copco's design process.

Karine Van Doorsselaer graduated as Industrial Engineer in Chemistry with a specialization in Plastics (UGent) and obtained a doctorate in Ecology (VUB). She is a senior lecturer in the Product Development department of the University of Antwerp and teaches Materials and Ecodesign. The designer determines about 80% of the environmental impact of products. Karine claims it is therefore of the utmost importance that the designer takes his/her responsibility in the transition to a sustainable and circular society.

Workshop: Create another product life

Thomas Waegemans is a strategist, designer and facilitator who helps companies embrace change. He loves creating meaningful work by defining why companies exist in the lives of the people they serve, where they can have the most impact in the future and how they need to behave in order to get there. Thomas has been part of the Fjord Design family for almost 5 years and is passionate about unleashing the power of design to our clients’ most wicked challenges. He is very much into the topic of responsibility and sustainability and believes that it should be embedded into everything we do.

Andries Reymer graduated as a product designer back in 2006. He has experience working for startups and big corporates. The last 5 years he has been involved in research on corporate innovation and corporate venturing at Antwerp Management School (AMS). Since July 2021 he works in the field of growth & business design for Accenture Interactive. He’s passioned by sustainability, innovation and realizing change with our clients, with ourselves and in society. Next to his work at Accenture Interactive he teaches and coaches in the Master in Innovation & Entrepreneurship at AMS.

Lansen Walraet is currently leading Design for Fjord / Accenture Interactive in France and the Benelux. He has more than fifteen years of experience in designing digital products and services with multidisciplinary design teams throughout te end-2-end design and development process with a specific focus on research, ideation, prototyping and validation, UX and visual design to technical implementations. Lansen has worked in industries ranging from Life-sciences and healthcare, Finance, Industrial products, Energy and resources and public services.

Workshop: Designing the future