Cultural Entrepreneurship and Innovation Management

Programme info

Micro-credential: Cultural Entrepreneurship and Innovation Management

Programme info

Micro-credential: Cultural Entrepreneurship and Innovation Management

Course content

During the lectures, the following themes are covered:
• The Importance of Innovation in the Creative Industry
• Cultural Entrepreneurship
• Sustainable Business Models
• Innovation and Ecosystems
• Design Thinking
• Social Innovation
• Innovation & Digitalization

Learning outcomes

This micro-credential focuses on the following learning outcomes.

1. The participant is familiar with various approaches to innovation in the creative industry.

2. The participant has insight into several current themes regarding innovation in the creative industry.

3. The participant knows the different approaches to the concept of cultural entrepreneurship.

4. The participant has insight into various current themes related to the concept of cultural entrepreneurship.

5. The participant understands the different approaches to related concepts such as design thinking, social innovation, network theory, etc.

6. The participant combines different perspectives on business models and innovation while keeping the bigger picture in mind. The participant does this from an ethical frame of reference, with attention to sustainability and the global context.

7. The participant can develop a business model and plan, paying attention to current trends such as sustainability, digitalization, and the global and local (policy) context.

8. The participant can analyze and process interviews into an academically structured essay on a topic in the field of creative industry, entrepreneurship, and innovation.

9. The participant can present your business model clearly both in writing and orally, engaging various stakeholders in a compelling way with your proposal through a short and insightful pitch.

Practical organisation

Contact moments:
• Lectures
• Seminars/Tutorial sessions
• Guest lectures
• The lectures for this course are recorded and made available for lifelong learners via Blackboard.

Evaluation

Students are evaluated in the following ways: 

  • Continuous assessment
        o Participation during contact sessions
        o Self-directed evaluation
        o Peer assessment 
  • Other forms of evaluation
        o Written assignments
        o Presentation 


Evaluation criteria 

  • Students are required to write two papers for this course: an individual paper (50%) and a group paper (50%) focused on designing a sustainable business model for a real-life case from the cultural and creative sectors. Students will receive written feedback for both papers. 
  • At the end of the lecture series, students must pitch the development concept of the group paper to a jury. The jury's feedback can be used to further refine the paper. The intention is for all students to present a portion of this assignment and to briefly allow their case to speak. A peer review is also organized for the group paper.